This logo design was created for my client's small coaching business for individuals with ADHD. I was provided a set color scheme and the request to incorporate a cursive font into the design.
I began by doing research and brainstorming various ideas that represent the client's company. After many consultations and draft phases with the client, we narrowed down the idea until the final logo was decided. This butterfly is a common symbol for ADHD awareness and includes her muted purple and gray color palette. The typography fits the clients needs and remains legible for her to use on a website and branding materials. This logo took around 10-15 hours to create.
Final Logo Design
Brainstorm Phase
First Draft
Second Draft
Third Draft